Social Media Optimization is a use of social media network to manage and grow an organization’s message and online presence. It focus on keywords and use it in your social content which share the quality content to audience.
It is use to increase awareness of new products and services, connect with customers, and improve potential damaging new. Social media platforms can be used like Facebook, Instagram, Snapchat, Twitter, YouTube.
We make you expert in SMO marketing and learn its strategies to grow pages on social media.
Duration
3 Months
Professional Certification
You get our Institute certificate, a few certificates from our clients, associates & companies. Also some reputed certificates from giants like Google, FB etc.
Eligibility
10+2
Social media marketing course syallbus
| Module | Topic | Description |
|---|---|---|
| Introduction to Social Media Marketing | Understanding the social media landscape | Benefits and limitations of different platforms |
| Building a Social Media Strategy | Defining your target audience and brand voice | Setting SMART goals and objectives |
| Creating Engaging Content | Different types of content for different platforms (text, images, videos, stories, etc. | Crafting compelling headlines and captions |
| Community Management & Engagement | Responding to comments and messages | Building relationships with followers |
| Paid Advertising & Promotion | Understanding different advertising formats (PPC, boosted posts, etc.) | Targeting the right audience |
| Social Media Analytics & Reporting | Key metrics to track (reach, engagement, conversions, etc.) | Utilizing social media analytics tools |
| Advanced Social Media Marketing Techniques | Utilizing live streaming and social commerce | Integrating social media with other marketing channels |
| Ethical Considerations & Legal Compliance | Data privacy regulations and user consent | Combating misinformation and fake news |
| Build a Social Media Marketing Career | Different career paths and opportunities | Essential skills and qualifications |
What scope you have after doing Social Media Marketing course
Specialist Roles:
- Social Media Manager: Craft and execute social media strategies, manage communities, analyze data, and report on progress.
- Community Manager: Engage with audiences, build relationships, foster brand loyalty, and moderate online communities.
- Content Creator: Develop compelling content (text, images, videos) tailored for specific platforms and audiences.
- Paid Advertising Specialist: Create and manage social media ad campaigns, target audience segments, optimize bids, and analyze results.
- Social Media Analyst: Track key metrics, interpret data, identify trends, and provide actionable insights for improved performance.
Contact for more information
Our Team : social media marketing trainers
Learn more about our knowledgeable trainers in digital marketing! With an astounding 8–15 years of practical expertise in a variety of digital marketing domains, such as SEO, social media, performance marketing, content marketing, and site design and development, our teachers are highly qualified. Some have even gone straight from conventional marketing into the digital sphere, working with the best B2B portals in India.
Gyan Sharma
SEO & Marketing training (Experience - 15 Years)
Arti Awasthi
Social Media Marketing Trainer (Experience- 8 Years)
Mr. Mohit
PPC & Performance Marketing (Experience -3 Years)
Harsh Sharma
Trainer- Performance marketing (2 year experience)
Sonali Rana
Trainer - Web technologies & Development
